E-Books and recordings to help you make more money and build your bank account while you build your art business.
Hang out on the telephone and work on your art business at the same time. Some artists create art while they learn! If that’s for you, check here regularly for refreshing live classes.
Anatomy of a Call to Artists
Five Things Artists Should Consider Before Deciding to License Your Art
How to Attract More Art Sales and Generate Cash Flow
How to Catch a Greased Pig - Getting a Grip on Your Art Business
How to Find and Interact with Manufacturers Who License Art
Making Money as an Artist: Taking Charge of Your Bottom Line
Pricing Your Art to Sell
Pricing Your Art with Confidence
Sell My Art! - Finding and Keeping Effective Representation
The Ins and Outs of Juried Shows
What I have learned as a Gallery Dealer that I wish I had known as an Artist
Want to brush up on your art business skills? Here are our most popular e-Books and Recorded Classes:
Artist Money Matters!
"When it comes to $, we are not working with a blank canvas. We have lots of history and emotion when it comes to the topic of $...Some of those old beliefs may be limiting what's possible for us now. It might be time to take a look at those beliefs and see it’s time to challenge or let go of the ones that are no longer serving us. Think of a closet, before you can stock it with lots of beautiful new things, we have to do a little housecleaning and throw out the old junk and clutter." ~ Successful fine artist and workshop leader Pat Fiorello.
Class Recording and PDF File
Five Things Artists Should Consider Before Deciding to License Your Art
Digital Recording and PDF Workbook of a live class with A.C.T.'s Licensing Mentor: Tara Reed.
Buy Now for $29.95
There are many ways to make money with art, licensing is just one. "Licensing" means that you chose to give manufacturers the right to put your art on their product in exchange for a royalty. You maintain the control and copyrights to your designs, and you can license the same art to several manufacturers at the same time. But how can an artist tell if licensing would be a good fit for their art and for their lifestyle?
Tara Reed* has been licensing her art since 2004 and sharing her experience with others since 2008. Join us to hear the five things she thinks can help artists give licensing a "thumbs up" or "thumbs down". Make this small investment of time and money to save yourself time and trouble – and maybe open up new income possibilities.
Class Recording and PDF File
How to Find and Interact with Manufacturers Who License Art
$29.95 includes TeleClass Outline and recording.
Click here to get your copy.
So you have decided to earn an income licensing your art to manufacturers who will put your art on products. Now what? How do you find companies that license art? Do all companies license art?
Many artists have a lot of questions and inner-turmoil around this step of the art licensing process because let's face it: it's sales and marketing. Get it now to learn how to find and interact with manufacturers to license your art.
Tara Reed* has been licensing her art since 2004 and sharing her experience with others since 2008. Tara has a degree in marketing and background in sales before launching her own art licensing business. Her experience can help you find your way into licensing!
Class Recording and PDF file
What I have learned as a Gallery Dealer that I wish I had known as an Artist
Digital recording of live class with on-line gallery dealer and artist Kathy Swift.
Buy now for $29.95 (Includes live TeleClass recording and PDF outline .)
So you are smart, organized and make a well-designed, well-crafted piece of art. You researched which galleries to work with. Some took your work, some didn’t. With those you do work with, sales are slow to non-existent. What went wrong? Kathy Swift gives you the inside story on how to get gallery love and how to avoid being taken for a ride.
Three Recordings, Workbook
Making Money as an Artist:
Taking Charge of Your Bottom Line
by successful artist Pat Fiorello
Three Digital Recordings of this Info-Packed 3-Part Series with Workbook, or,
52 page E-Book/Workbook.
Both products include five worksheets to profit from your listening or reading. Both are designed to empower artists to be clear about your economic reality and take charge of your financial health. It will help you uncover blind spots where your history with money may be limiting you today, get clear on your actual financial results and guide you in developing a realistic plan to achieve your financial goals. The end result is that you make more money and keep more money.
Pricing Your Art With Confidence
with successful artist and author Alexandria Levin
Three Digital Recordings of this Info-Packed 3-Part TeleSeries plus a 25 page E-Book.
“Pricing Your Art - Overview” and “Pricing Your Art with Confidence" (Part 1: "Math is Your Friend” and Part 2: "Balancing Value and Price with the Market.”)
The majority of art schools do not include pricing in their classes. Indeed, some perpetuate the myth that pricing is a dirty business not suited to the temperaments of fine artists. Being an artist is a vocation. You work hard and put in the time, so you have the right to make a living making art.
Stop playing guessing games to price your art.
Click here to learn how this guide can help you get paid a fair price for your art.
Class Recording & 30-Page Guide
Pricing Your Art to Sell
Pricing is more than numbers - it's a marketing strategy. When someone asks “How much?” you must be ready with an answer that you can express with confidence. Then, without hesitation, you must be able to qualify the price, or you will seem evasive and uncertain. That kills art sales. This guide is for artists who want to price their work for retail to sell directly to collectors or to arts professionals.
Class Recording
How to Attract More Art Sales and Generate Cash Flow
A.C.T. Mentor and fine art photographer Bruce K. Haley, Jr. is a living example of how to grow an art business by night while being employed by day. Diversification is one of Bruce’s ways of attracting more sales. And you don’t have to be a photographer to learn from his examples. If you are, that’s a bonus.
Class Recording
Anatomy of a Call to Artists
Martha Wooldridge is the owner of BeautifulBowls.com, a creative meeting spot for artists, collectors, businesses, and art enthusiasts. In her mid-forties, Martha was ready to move away from the typical 8-5 job. Sound familiar?
Learn more about how Martha did it...
How to Catch a Greased Pig - Getting a Grip on Your Art Business
We are surrounded and bombarded by fast and furious changes. It’s like trying to catch a greased pig. Fast, slippery, and changes directions constantly. How do you know what’s out there and what to focus on? How do you understand it all and not spend a ton of time on it?
Class Recording
Sell My Art! Finding & Keeping Effective Representation
Join A.C.T. Art Business Mentor, Margaret Danielak, art rep and author of A Gallery without Walls: Selling Art in Alternative Venues for a riveting TeleClass on finding and keeping effective representation.
Class Recording
The Ins and Outs of Juried Shows
This was a most thorough and honest review of the nerve-wracking jury process from both sides of the fence. If you are not doing as many exhibits, then work on your business skills and qualifications in the meantime. Avoid wasting time, money and energy entering juried shows that are just not right for you!
Sometimes one class just isn't enough. You want more information, a community of artists and experts on call to help you build your career.
See membership page for info on registering or call Aletta de Wal at 650-917-1225.
And see more opportunities to learn at Conference Call University: www.cculearning.com
FTC Disclosure: When we find artists who have deep, proven experience in a topic that will help you make a better living making art, we put them front and center. When these fine folks offer services and products that are first class, sometimes we agree to help each other get the word out to you with an "affiliate" arrangement, which means that we will earn a small commission for referring you to their resources. Those are marked with an asterisk.